Why Is Organic Content So Important?

Content has always played a huge roll on search engine optimisation, and it can become the make or break point for websites. Yet there is not for sure tactic or strategy that will work 100% of the time. This is why it is so important to know what truly creates a relevant article that will allow for higher ranking on search.

Crawlers follow hierarchy structure, it is important not to overuse higher headings as it confuses the structure of the website. Content must be well formatted and make sense to the reader. Content that has just been written for the crawler aka robot will not only create confusion to the structure but can negatively impact your website’s search rank.

Everyone in the world of optimisation knows content is king. But re-posting content and reusing content word for word can have negative effects on a website. This is why it is so important to use only relevant content that is original.

Forcing keywords, people will tell you, you must use the keyword twelve time and must link your keywords ten times, and this and that and nothing happens. The keywords will come naturally as you talk about the subject search engine optimisation is not about how many keywords you can force in. It is about how long people stay on your site. How credible websites are linking to you.

It is all part of the algorithm, let’s face it people do not want to put work in. They want to create some type of machine that automates everything. Wrong! The search engine has been built to learn from humans. Machines can not teach search machines. Do the homework. If you do the work you will get the results.

Stay consistent write consistent content, and make sure it is original or close enough. Learn what is relevant to your topic.