Track Google My Business With Google Analytics

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This topic contains 1 reply, has 1 voice, and was last updated by   Richard Hopper .

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  • #6042

    Nickolas Head

    How do you track Google My Business Traffic with Google Analytics?

    I know there’s a way via creating a Custom Campaign with Campaign URL Builder… but that doesn’t seem to work for me. Thanks!

  • #6043

    Richard Hopper

    Add UTM parameters to your company’s site link in your GMB info. I recommend medium of organic, source of google, campaign of GMB.

    After a week or so you’ll see your new UTM’d URL as a listed page in your Search Console reports as well as the campaign in your analytics.

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