Temporary 301 Redirects

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This topic contains 13 replies, has 1 voice, and was last updated by   Paul Hardy .

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  • #4943

    Debra Fuller
    Member

    Is there such a thing as a *temporary* 301?

    We’re in the process of redesigning a site and we’re setting our 301s. On the new site, one of the existing pages is going away–but only for a few months. We don’t want to lose the inbound links we’ve gained, and we have a temporary page we can send it to, but the original page will be back (with a different URL) in a few months.

    What would be the proper way to handle this?

  • #4944

    William Greer
    Member

    Try 302!

  • #4945

    Barnaby Martin
    Member

    302 to a “under construction Web page”!

  • #4946

    Barnaby Martin
    Member

    Well, it won’t be under construction.

    Here are some more details…

    This is for a page that talked about a company that has four other companies. On the new site, we’re building a page for the four companies individually rather than one master page. We would like to point the URL to one of the sub pages for now, until we can create another company master page…but we don’t want to lose juice to the company page.

    So…

    Now:
    example.com/main-company/

    Soon:
    example.com/main-company-new/sub-company-1
    example.com/main-company-new/sub-company-2
    example.com/main-company-new/sub-company-3
    example.com/main-company-new/sub-company-4

    Eventually:
    example.com/main-company-new/
    example.com/main-company-new/sub-company-1
    example.com/main-company-new/sub-company-2
    example.com/main-company-new/sub-company-3
    example.com/main-company-new/sub-company-4

    We want to send example.com/main-company/ to example.com/main-company-new/ when it’s ready, but for now example.com/main-company/ will point to example.com/main-company-new/sub-company-1

    Does that help? Is 302 still the right answer?

  • #4947

    Barnaby Martin
    Member

    I never like 302’s. They don’t pass any juice. The page you were ranking for will drop if there us a delay on the project. What I would do is send them home page and start building links to the other 4. When main company comes back send those links back to new company page. Especially if they are all separate locations. Build out separate locations in Google my business and do your schema. When new page comes back remove the redirect and make sure schema and Google my business is correct. Just be careful with the wildcard redirect on the old main company page.

  • #4948

    Stephen Dalby
    Member

    Just saw that part of that main will be sub1. I would also look at the anchor text and adjust above if it makes sense. But Try to keep it as clean as you can. You end up losing less links from others dropping them if you take it to home page. My rule of thumb is of I am not sure I go with user experience and don’t blow the link if it’s good.

  • #4949

    Stephen Dalby
    Member

    302

  • #4950

    Peter Cronin
    Member

    Called a 302.

  • #4951

    James Chalmers
    Member

    Use a 302 redirect. That will ensure that you do not lose the link juice.

  • #4952

    Alexandra Gorman
    Member

    Why not delay any changes until you have the new website completely (main, sub, etc) built out and ready to go in a dev environment?

  • #4953

    Geoffrey Claughton
    Member

    302 is not Google friendly. You won’t pass any juice to the other page, but you will also lose the ranking of the existent page. I can’t find right now where one of the googlers actually said that they don’t recommend 302s. And by the way, even 301 looses around 15% of the juice – even if Google doesn’t say so… but that’s another story

  • #5301

    Peter Campbell
    Member

    302 is the equivalent of a temporary 301.

  • #5302

    Tracey Harrington
    Member

    Go for 302 if it is temporary. Simple!

  • #5303

    Paul Hardy
    Member

    302

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